Easy does it.
A shop that feels simple and straightforward. Whether you're on the sofa or out and about.
We're here for muddy walks, happy mealtimes and the four-legged members of the family who somehow end up in charge of everything.
A good dog shop ought to feel like the best sort of independent local business: friendly, straightforward and full of personality. No fuss. No hard sell. Just easy browsing and lovely things for dogs.
That's the thinking behind Bollin & Bone. The name nods to the River Bollin in Cheshire, and the feeling is inspired by all those dogs who turn an ordinary day into an adventure.
One important thing: this is a fictional brand, created as a working e-commerce demonstration by Yellow Wagtail Design. Every product, price and order is sample data. There's no actual food for sale here.
A shop that feels simple and straightforward. Whether you're on the sofa or out and about.
Useful product details, prices you can see and a basket that makes sense.
A distinct personality, from the first hello to the order confirmation.
Twenty fictional goodies, ready to explore.
Explore the shop ↗